The 8 Best Tools of 2014.
Here are some of the tools that made a real difference for us last year. Just in case, the order in the list is completely random.
What can I say that I haven’t already said about this gem? Tiny, inexpensive, intuitive, sharp, full of features—this is a truly remarkable feat of engineering to take our visual stories to a new level.
No, it’s not a typo! I know this is not the latest model, and that’s exactly the point. This little camera is so good that I see no need to upgrade, change, or even try something else. This is the perfect camera to take out on weekends, and when paired with a super sexy, real leather camera strap, the camera not only works well, it makes ME look good!
In the next couple of weeks, Sigma will release a couple of videos I shot for them in Istanbul, Paris, and Belgium. All the lenses I brought with me were extremely good, but the 35mm was so extraordinary that I ended up NOT returning it.
I rented these lights from Adorama for a Lighting Workshop I did in D.C. Among the reasons not to bring my own light kit were size, portability, and the ability to use multiple accessories with the same fixtures. For example, did you know that these lights can use all the accessories available for Profoto? Mind blowing.
The Fiilex more than delivered on all ends, and the guys at Adorama Rental provided their usual stellar job of testing, packing, and shipping the gear in time for my presentation.
Transcend 64GB UHS-3 SD Card
My tendency is to not put all my eggs in one basket, and to not keep all my day’s footage or photos on one card. I resisted switching from 8GB to 16GB for a while, while HD “forced”me into 32GB cards, and 4K made me seriously consider the 64GB Transcend, not only for the additional capacity, but for speed. The card was affordable when it was released and now it is almost half the price I paid for it just months ago. This one’s a no brainer.
DJI Ronin Camera Gimbal
Heavy. Difficult to set up. Costly. But when you make it work, it sings! We shot a lot of stuff with this toy, and the production value it added to our projects was simply outstanding.
Adobe Premiere Pro CC 2014
I was very much against Adobe’s Creative Cloud concept (and wrote about it here, here, here, and here), but after a year or so of using the apps pretty much on a daily basis, I love always having the latest version to work with. The significant efforts that Adobe has put into their video applications is totally worth the monthly payment.
13” Apple MacBook Pro Retina
This turned out to be not as fast as expected, more expensive than expected, and the latest OS X Yosemite was way worse than expected. Yet it made it into my “top tools”list. Why? Simply because the MacBook Pros are still, in my opinion, the best line of laptops available. The fact that we can edit, grade, and export 4K video on a plane or from a coffee shop still blows my mind. But Apple’s reign might be coming to an end very soon. 2015 will be a VERY exciting year for technology. I can tell you that much.
If you like what you saw in this summary and want to know more about how we actually use these tools, please check out our new online courses on Lynda.com along with some of the video projects we worked on during the year.
We look forward to keeping the conversations going this year.
Rode delivers a customer service lesson.
About 30 seconds ago, DHL delivered my new Rode Lavalier Microphones. I have not opened the box, and I already know I will LOVE them. Do you want to know why? Simply because after I ordered them last week, I got an email saying that they were backordered for 2-3 weeks (they must be selling like hotcakes!). I replied explaining that I needed them for a shoot next week. So what did Rode do? They simply shipped them, second day air, from AUSTRALIA, at no extra charge, so I could have them on time. Unbelievable.
I could spend the rest of the day naming the companies that could use my experience as an outstanding customer service lesson, but I won’t. I’ll go ahead, open the box, and play with my brand new toys. Price is not everything, quality and support is. Keep that in mind.