Video

The Future of Storytelling is Transmedia.

 
What is the future of storytelling? We’ll begin our day with a story on our phone. On our subway ride to work a new character will be added to the story and we’ll learn all about him on a tablet computer. At lunch we’ll catch up with the character’s newest adventure on our office computer via Facebook. Later in the day the story takes an unexpected turn—and we’ll learn about it from a digital billboard. Before going to bed we’ll plant the seeds for tomorrow’s developments while playing a video game on our television. This is transmedia—the future of storytelling. (more…)